Copywriter

Copywriter (Conversion-Focused Marketing)

Location: Remote

Compensation: $1300 - $1600

Position Overview

We are looking for a performance-driven Copywriter who understands how to create messaging that converts.

This role is ideal for someone with strong experience writing:

landing pages

email campaigns

nurture sequences

paid ad copy

funnel messaging

You will work closely with the marketing team to develop high-converting campaigns across multiple industries including healthcare, restaurants, fitness, ecommerce, and professional services.

We are looking for someone who combines creativity with data-driven thinking and understands how copy impacts conversions, engagement, and customer acquisition.

Key Responsibilities

Landing Pages & Funnel Copy

Write and optimize high-converting landing pages, sales pages, and lead generation funnels

Develop messaging tailored to different audience stages (awareness, consideration, conversion)

Improve CTA performance, offer positioning, and conversion flow

Collaborate with designers and marketers to align visuals and messaging

Email Marketing & Lifecycle Campaigns

Write cold outreach emails, nurture sequences, newsletters, and promotional campaigns

Develop lifecycle messaging for lead generation, retention, and re-engagement

Support segmentation-based email marketing strategies

Optimize subject lines, hooks, CTAs, and conversion-focused messaging

Paid Advertising & Campaign Support

Write ad copy for Meta, Google, LinkedIn, and other paid channels

Create performance-driven hooks and messaging frameworks

Support campaign testing and copy iterations based on results

Content & Optimization

Conduct audience research and competitor analysis

Support SEO-aware landing page and website content creation

Analyze campaign performance and improve messaging based on engagement and conversion data

Assist with A/B testing initiatives for headlines, CTAs, and offers

Requirements

Must-Haves

3+ years of experience in copywriting, conversion-focused marketing, or digital marketing

Strong portfolio showcasing landing pages, email campaigns, and conversion-focused copy

Experience writing for B2B and/or B2C audiences

Strong understanding of direct-response copywriting principles

Excellent English communication and writing skills

Ability to adapt tone and messaging across industries and audiences

Familiarity with conversion metrics and campaign optimization

Preferred Qualifications

Experience with email marketing platforms such as HubSpot, Klaviyo, Mailchimp, or GoHighLevel

Experience supporting paid advertising campaigns

Understanding of funnel stages (TOFU/MOFU/BOFU)

SEO and search intent optimization experience

Experience with A/B testing and CRO principles

Familiarity with AI-assisted copywriting workflows and tools

Ideal Candidate

Strong understanding of audience psychology and persuasive messaging

Analytical and performance-oriented mindset

Organized and able to manage multiple projects simultaneously

Comfortable working in fast-paced remote environments

Collaborative, proactive, and detail-oriented

Able to balance creativity with measurable business outcomes

Nice-to-Have Experience

E-commerce or DTC brands

SaaS or B2B marketing

Healthcare, restaurants, gyms, or local service businesses

Lifecycle email marketing and retention campaigns

UGC/VSL script writing

To Apply

Please include:

Resume

Portfolio or writing samples

Examples of landing pages, emails, or campaigns you’ve worked on

Any measurable results tied to your copy (CTR, CVR, open rates, conversions, etc.)

Originally posted on Himalayas