Growth Marketing Manager

Headquarters: United States

URL: http://snout.com

🐶 Our mission

Every pet should get the care they need, regardless of cost. Vet med prices are up 40% since 2020, and pet owners are stuck having to pick between their bank account and furry friend. At Snout, we aim to solve this by enabling clinics to offer pet wellness plans, that actually work.

🚀 The opportunity

Snout is one of the fastest growing wellness plan providers in the veterinary space, trusted by clinics across the U.S. We're a small but mighty startup team and we're on the lookout for an experienced and remote Growth Marketing Manager based in the United States to help turn the interest pet parents show in the clinic into completed plan enrollments.

💻 The role

As a Growth Marketing Manager, you'll be the owner of the pet parent's path to enrollment, from the first flyer they see in an exam room to the moment they complete sign-up. You'll map the prospect journey, build the nurture flows around each appointment, create the in-clinic assets and consumer tools that capture interest, and track what converts. You'll work closely with Clinic Success and Marketing. We don't have an in-house creative team yet, so you'll write your own copy and wireframe your own emails and assets, with support available.

Your impact, measured in plan sales, will be felt by clinics and pet parents alike. Clinic teams get clear, client-facing materials that explain Snout in the exam room and at home. Pet parents get the right information at the right time, so they enroll understanding exactly what their plan covers and start as confident, engaged members. And Snout learns which messages and channels drive enrollment, so we can scale what works and get more pets the care they need.

If you're a builder who likes taking an idea from a blank page to launch, a writer who can turn plan benefits into a clear reason to act, and a marketer who wants to see the numbers behind every send, we'd love to hear from you.

Snout is committed to building a diverse and inclusive team. We know that great candidates may not check every box — and that’s okay. If you're excited about this role and our mission, we encourage you to apply if you meet at least 75% of qualifications including the first bullet. If you need any accommodations during the application or interview process, please let us know — we’re happy to support you.

🛠 What you’ll do

Own the prospect journey from first lead capture through completed enrollment, mapping lead stages, triggers, timing and handoffs so every pet parent gets a relevant next step

Build and improve direct-to-client nurture journeys for pre-appointment, post-visit, incomplete enrollment and lapsed prospects, segmented by appointment details, clinic, species, breed, age and behavior

Expand and maintain Snout's in-clinic assets (flyers, posters and exam-room pieces), each with QR attribution so it can be tested and improved

Create consumer tools, like pet health guides by species, breed and age, that put Snout's data to work capturing and nurturing prospects

Design custom assets and journeys for corporate partners alongside the teams who manage those relationships

Track funnel performance and test messaging, timing and channels to grow plan sales and conversion

💡What we're looking for

4+ years experience in growth, conversion, acquisition or lifecycle marketing

Experience owning a prospect journey from lead capture through completed purchase or enrollment, ideally in a B2B2C or partner-led consumer channel

Hands-on experience building marketing automation workflows triggered by prospect behavior, including segmentation, personalization, A/B testing and funnel reporting

Strong copywriting, with a portfolio of customer-facing emails, campaigns or landing pages that turn product benefits into clear, conversion-focused messaging

Ability to wireframe, or ideally build, your own emails, landing pages and marketing assets

Experience connecting offline touchpoints to online conversion (ex. QR codes or promo codes), and a track record of taking work from first idea through launch

🌟 What will make you stand out

Pet, veterinary or healthcare industry background

Experience developing referral, loyalty, member perks or community programs

Experience turning CX feedback and cancellation reasons into education and engagement campaigns

Familiarity with Marketo, Customer.io or similar platforms (including SMS or in-app messaging), design tools like Canva or Figma, and AI tools for ideation and execution

💖 Why you should join Snout

Fast growing, venture capital backed technology company focused on improving access to veterinary care

Ability to have a meaningful impact from Day 1, where your voice and opinion matters

Unlimited potential to grow in your career, learn and expand your skillsets

Collaborative, flexible, and friendly culture

❌ Why this role might not be a fit for you

A fast-moving, startup culture feels overwhelming to you and you aren't comfortable with ambiguity and figuring things out as you go

You'd rather set strategy and brief a creative or ops team than write, design and build the work yourself

Your experience is mostly paid media or ad budgets; this role grows enrollment through clinic partners, owned channels and in-clinic materials

You prefer inheriting an established program to building the first version and measuring it from scratch

You don't live near an airport or have the flexibility to travel quarterly

💸 Compensation

$120 000 - 140 000 base salary

⚕️Benefits

Day 1 medical/dental/vision benefits

Flexible time off + 11 Snout calendar holidays

Paid parental leave

To apply: https://weworkremotely.com/remote-jobs/snout-growth-marketing-manager