Meta Ads Targetologist / Traffic Manager

What you'll do

Set up and launch Meta Ads (Facebook/Instagram) campaigns for agency clients

Daily monitoring of ad accounts: budgets, statuses, flags/bans, account health checks

Manage and optimize live campaigns — testing audiences, offers, and creatives

Run multiple client accounts simultaneously

Report and analyze performance metrics: CPL, CQL, CAC, CTR, CPM

Brief designers/copywriters on creatives, and independently edit/assemble simple creatives yourself

Use AI tools in daily work: generating and testing creatives, ad copywriting, data/reporting analysis, automating routine tasks

Set up Conversions API, Meta Pixel, UTM tracking, and CRM integrations

Communicate with clients in English on campaign results and strategy

Requirements

English — Upper-Intermediate (B2) or above, written and spoken: our clients are English-speaking

2+ years of hands-on Meta Ads experience (agency experience is a strong plus)

Proven track record in lead generation

Solid understanding and practical use of CPL / CQL / CAC / CTR / CPM

Experience managing several ad accounts at once

Required: hands-on experience with AI tools (ChatGPT/Claude or similar — for creatives, copywriting, analysis, automation)

Required: design skills — comfortable with Canva/Figma/Photoshop, good visual sense, able to touch up a creative yourself or give clear feedback to a designer

Self-driven: you test hypotheses on your own rather than waiting for instructions on every step

Nice to have

Google Ads / TikTok Ads

Experience with CRM tools (GoHighLevel or similar), GTM/GA4

A portfolio with case studies (budget → leads → CPL)

Terms

Format: full-time, remote

Rate: $1,200/month + KPI bonuses based on results

Employment type and payment method — discussed individually

Originally posted on Himalayas