Senior Product Manager - Product Led Growth- Paris (x/f/m)

<h2><strong>Set a new pulse for healthcare!</strong></h2> <p>We are looking for a <strong>Senior Product Manager</strong> to join the <strong>Product</strong> team at Doctolib.</p> <p>Your mission: scale Doctolib's acquisition engine into a measurable, lower-cost growth driver across France, Germany and Italy. You will own the end-to-end product-led and marketing-led growth funnel, from freemium offer design to subscription and in-product upsell, contributing directly to growing ARR while bringing the cost to acquire new practitioners down.</p> <p>Building at Doctolib means shipping products that change how care teams and patients experience healthcare every day.</p> <h2>&nbsp;</h2> <h2><strong><br>What you'll do</strong></h2> <p>Your responsibilities include but are not limited to:</p> <ul> <li>Own Doctolib freemium offer: define what is free, metered, or demo-only, and design the conversion paths that move practitioners to a paid plan</li> <li>Own and improve the subscription funnel for new business and upsell, across web and in-product surfaces, including checkout and sign-up unification</li> <li>Design and improve every in-product flow that moves an existing customer to a higher-value plan</li> <li>Define acquisition-side packaging: offer catalogue, eligibility rules, and contract signature flows across France, Germany and Italy</li> <li>Lead marketing-led growth initiatives, including lead generation, B2B website conversion, and lifecycle marketing, connecting them to the core product funnel</li> <li>Set the direction for cross-team delivery (along with the PMMs and other counterparts), deciding offer by offer and country by country when conversion is the right path, and when to route a user to sales as a warm, product-qualified lead</li> </ul> <h2>&nbsp;</h2> <h2><strong><br>Who you are</strong></h2> <p>Before you read on: if you don't have the exact profile described below, but you feel this job description matches your skill set, we still encourage you to apply.</p> <p>&nbsp;</p> <p><strong>You'll be a great fit if you:</strong></p> <ul> <li>You have owned a PLG conversion, ARR or CAC metric as your primary objective in B2B SaaS at scale, and can quantify what it moved, from what baseline, over what period</li> <li>You have scaled product-led growth alongside a sales motion, and can explain how you chose between autonomous conversion and handing sales a warm lead, offer by offer</li> <li>You read data yourself, define funnel measurement from scratch, and make decisions with experiments rather than opinion</li> <li>You have solid product judgement on pricing, packaging, eligibility and freemium boundaries, and can work within a regulated environment with consent and country-specific constraints in mind</li> <li>You set direction for teams you do not manage and move a metric across a cross-functional chain</li> <li>You are fluent in English</li> </ul> <p>&nbsp;</p> <p><strong>It would be fantastic if you:</strong></p> <ul> <li>Have owned both product-led and marketing-led growth, connecting lifecycle, attribution or lead scoring to the product funnel</li> <li>Have worked across multiple countries with different pricing or packaging constraints</li> <li>Have experience in a regulated or healthcare context</li> </ul> <h2>&nbsp;</h2> <h2><strong><br>What we offer</strong></h2> <ul> <li>Free comprehensive health insurance (basic package) for you and your children</li> <li>25 days of paid vacation per year, plus up to 14 days of RTT</li> <li>Free mental health and coaching services through our partner Moka.care</li> <li>Work from abroad for up to 10 days per year thanks to our flexibility days policy</li> <li>Lunch vouchers (Swile card) worth €8.50 per working day, with €4.50 covered by Doctolib</li> <li>A subsidy from the work council to refund part of the membership to a sport club or a creative class</li> <li>50% reimbursement of your public transport subscription</li> <li>ParentCare Program: full salary coverage (100%) during your first month of birth leave and 75% during the second, covered by Doctolib</li> <li>Enrollment in Doctolib's long-term employee value sharing plan called DoctoGrowth</li> <li>For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support</li> <li>Relocation support in case of international mobility</li> <li>Access to the best AI tools for coding, development and dedicated training</li> </ul> <h2>&nbsp;</h2> <h2><strong><br>Our interview process</strong></h2> <ul> <li>Talent Acquisition Interview (Maxime)</li> <li>Hiring Manager Interview (Louis Durteste)&nbsp;</li> <li>Case Study with Product Panel</li> <li>Behavioral Interview</li> <li>At least one reference check</li> </ul> <p>We want your experience to be clear, respectful, and transparent. Learn more about our hiring process on our<a href="https://careers.doctolib.com/tech-doctolib/getting-hired/"> candidate experience page</a>.</p>

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