Strategic Partner Manager

About Us

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

About the Team

The Global Partnerships team lies at the heart of Twitch. Our team is dedicated to serving streamers in our Twitch Partner Program from around the world. Our partner managers are custodians of meaningful and enduring relationships with our Partners. Our operations managers lead the execution and efficiency of critical processes used to support the Partner experience. Our program managers design and implement initiatives that acknowledge and enable Partner success. Collectively, we shape and evolve the Partner Program with meticulous care. Every decision is guided by the diverse needs of our streamers, who are the essence of Twitch's success.

About the Role

The Strategic Partner Manager (SPM) supports the ongoing success of creators across the Twitch Partner program and plays a vital role in bringing new creators into the ecosystem. This role spans Creator Recruitment, Account Management, and Community Engagement, requiring a balance of analytical thinking and relationship management skills.

The role will work from Madrid, Spain and report into the Director of Global Spanish Partnerships.

You Will:

Creator Recruitment

Identify, evaluate, and reach out to high-potential creators who are new to Twitch or transitioning to livestreaming

Guide creators through structured onboarding covering analytics, audience development, channel setup, and monetization fundamentals, support.

Conduct stream reviews and support test-streaming to ensure smooth creator starts

Maintain visibility in emerging creator communities across platforms (TikTok, YouTube, Instagram, etc.

Partner Touchpoints & Account Management

Serve as primary point of contact for a portfolio of Twitch Partners

Provide timely, high-quality support and guidance on Twitch products, policies, and best practices

Maintain accurate documentation of creator interactions and portfolio data in Salesforce

Collect and log partner feedback to inform product development and messaging

Community Management & Events (15% of time)

Support planning and execution of IRL events to deepen creator relationships

Maintain active presence in Partner community spaces (e.g., Discord)

Represent Twitch at creator community moments as a brand ambassador

Document creator insights and event outcomes

Administrative & Strategic Tasks

Generate and maintain reports on creator performance and engagement

Analyze data to identify trends and opportunities within creator portfolio

Participate in cross-functional meetings and initiatives

Support development of scalable solutions for creator needs

Team Collaboration

Work closely with Marketing, Product, Sales, and other teams

Participate in regular team meetings and planning sessions

Share insights and best practices with broader partnerships team

Contribute to process improvements and team initiatives

Success Metrics

Creator recruitment and onboarding targets

Partner retention and satisfaction rates

Response time and quality of support

Event participation and outcomes

Documentation quality and timeliness

Cross-functional collaboration effectiveness

You Have:

Bachelor's degree or equivalent practical experience

3+ years of experience in client/partner management, content acquisition, or related fields

Demonstrated experience in relationship management and business development

Strong analytical and communication skills

Fluency in English (written and verbal)

Bonus Points

Experience in digital media, gaming, or creator economy

Knowledge of content creation platforms and livestreaming industry

Experience using CRM systems (e.g., Salesforce)

Project management experience

Additional language skills relevant to the region

Perks

Private Medical Insurance

Dental, Vision & Life Insurance

Pension Plan

Maternity & Parental Leave

Paid Time Off & Holidays

Commuter Benefits

Amazon Employee Discount

Job ID: TW9283

Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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