VP Data Science

<div class="content-intro"><p><strong>WPP is the trusted growth partner for the world’s leading brands.&nbsp;</strong></p> <p><strong>We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.&nbsp;</strong><br><strong>&nbsp;</strong><br><strong>We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.</strong><br><strong>&nbsp;</strong><br><strong>Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.&nbsp;</strong><br><strong>&nbsp;</strong><br><strong>For more information, visit <a href="https://eur02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwpp.com%2F&amp;data=05%7C02%7CErica.Durr%40wpp.com%7C9bf4566a65bc46a48ac008de749116ea%7C150b5e663d884dee83f6ed149b727a00%7C0%7C0%7C639076363668176216%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=Q9juosud56XGLThSFZ1NpPZd6FXpJPxV74OeRZWoh%2B4%3D&amp;reserved=0" target="_blank">WPP.com.</a></strong><br><strong>&nbsp;</strong></p></div><h3></h3> <h3><span style="text-decoration: underline;"><strong>About the role:</strong></span></h3> <p class="isSelectedEnd">We’re looking for a <strong>VP, Strategic Data Science</strong> to lead the strategic data-science capability within our <strong>Open Intelligence Solutions (OIS)</strong> domain.</p> <p class="isSelectedEnd">This is a newly defined senior leadership role for someone who can combine <strong>deep data-science expertise with strong media, marketing and commercial understanding</strong>. You’ll sit at the intersection of data science, product, clients and commercial strategy, turning complex data and business challenges into advanced modelling approaches, actionable insights and scalable analytical solutions.</p> <p class="isSelectedEnd">You’ll shape how we use data science to understand audiences and consumer behaviour, improve measurement and forecasting, automate consumer research, generate insight and develop synthetic populations and panels.</p> <p class="isSelectedEnd">This is not a role focused solely on technical delivery. You’ll be a senior strategic partner to clients and internal stakeholders, helping define <strong>what we should build, why it matters and how data science can create measurable business value</strong>.</p> <h3><span style="text-decoration: underline;">What you’ll do:</span></h3> <h4>Lead our strategic data-science capability</h4> <ul data-spread="false"> <li>Own the vision, strategy and operating model for data science across domain intelligence solutions.</li> <li>Set best practices and standards for how advanced analytics supports client, product and commercial priorities.</li> <li>Lead the development of audience definition, segmentation and behavioural modelling approaches.</li> <li>Translate complex data into actionable audience and consumer intelligence.</li> <li>Turn client needs and commercial opportunities into clear modelling roadmaps, analytical frameworks and reusable solutions.</li> </ul> <h4>Drive measurement, forecasting and insight</h4> <ul data-spread="false"> <li>Establish best practices across measurement, media effectiveness and insight generation.</li> <li>Lead forecasting and predictive analytics across audience, consumer and media intelligence use cases.</li> <li>Develop and scale consumer-research automation approaches that increase the speed, consistency and depth of insight.</li> <li>Lead the development of <strong>synthetic populations and synthetic panels</strong>, ensuring methodologies are credible, interpretable and commercially useful.</li> <li>Ensure analytical approaches are rigorous, explainable and capable of being applied across real client challenges.</li> </ul> <h4>Partner with clients and lead teams</h4> <ul data-spread="false"> <li>Act as a senior client and stakeholder partner, shaping solutions that have clear commercial relevance.</li> <li>Work closely with Product, Commercial, Consumer Research, Measurement, Forecasting, Audience Strategy and Applied Data Science teams.</li> <li>Provide strategic direction across flagship data-science initiatives.</li> <li>Lead and develop senior applied data scientists working across audience and segmentation modelling, consumer and media intelligence, forecasting, predictive analytics, synthetic populations and panels, and media effectiveness.</li> <li>Set quality standards that ensure our work is rigorous, scalable, reusable and commercially valuable.</li> </ul> <h3><span style="text-decoration: underline;">What we’re looking for:</span></h3> <p class="isSelectedEnd">We’re looking for an experienced data-science leader who can operate comfortably between <strong>strategy, technology and commercial delivery</strong>.</p> <p class="isSelectedEnd">You’ll bring:</p> <ul data-spread="false"> <li>Significant experience leading <strong>data science, advanced analytics or applied data-science teams</strong>.</li> <li>Strong expertise in areas such as <strong>audience modelling, segmentation, behavioural modelling, forecasting, predictive analytics, measurement or consumer intelligence</strong>.</li> <li>Deep understanding of <strong>media, marketing and/or advertising</strong>, with the ability to apply data science to real-world commercial challenges.</li> <li>Experience translating complex client or business problems into practical analytical solutions.</li> <li>A track record of developing methodologies, frameworks or analytical products that can be scaled and reused.</li> <li>Strong understanding of measurement and media effectiveness.</li> <li>Experience working with senior clients and stakeholders and communicating complex technical concepts in a clear, commercially relevant way.</li> <li>The ability to provide strategic direction while remaining close enough to the technical detail to challenge assumptions and maintain high standards.</li> <li>Strong leadership skills, with experience developing senior data-science talent.</li> </ul> <p>&nbsp;</p> <p><span style="text-decoration: underline;"><strong>Who you are:</strong></span></p> <p><strong>You're open<em>:</em> </strong>We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.</p> <p><strong>You're optimistic<em>:</em></strong> <span id="628d56ad5d8a35dab853e65d9daa237c" class="editor-module-hl-green-solid">We believe</span> in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.</p> <p><strong>You're extraordinary:</strong> we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.</p> <p>&nbsp;</p> <p><span style="text-decoration: underline;"><strong>What we'll give you:</strong></span></p> <p><strong>Passionate, inspired people</strong> – We aim to create a culture in which people can do extraordinary work.</p> <p><strong>Scale and opportunity</strong> – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.</p> <p><strong>Challenging and stimulating work</strong> – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?</p> <p><span style="color: rgb(236, 240, 241);">#LI-Hybrid&nbsp;</span></p><div class="content-conclusion"><p><strong>We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</strong></p> <p><strong>WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</strong></p> <h4><strong>Please read our Privacy Notice (<a href="https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment">https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment</a>) for more information on how we process the information you provide.</strong></h4></div>